We’re a diverse team of designers who value collaboration, are passionate about our work, and always up for a challenge.
partner, creative director
Abraham moved to Canada from the UK in 2003 and, while waiting for his wife to graduate, decided to pass the time by doing some design work for a few clients. Over 13 years later both Abraham, and ODL, are still here. Being a true multi-disciplinary creative, Abraham is an accomplished photographer, designer and illustrator, having had the fortune to work with a variety of multinational and local clients. When he is not at work Abraham spends most of his free time with his two young boys or reading trashy mid-20th century Sci-Fi novels.
partner, creative director
Fresh out of graduating OCAD, Jey joined her husband as principle at ODL over 12 years ago. She believes that every project begins with a brainstorming sketch session. She is also a notorious list maker, which has lead to a robust collection of notebooks, patterned paper, and washi tape. Inspired by her love of typography, she had embraced her lifelong hobby of calligraphy and handlettering and has used these skills to give projects the “hand-made” touch they need. As such, her collection of pens is almost as impressive as her collection of notebooks!
After spending the last few years abroad Fran joins ODL as Project Manager. She has a background in management and, more recently with her stint abroad, Education. Years of working with 4-5 year-olds has honed her negotiation and time management skills. Fran has a passion for organization and a love for all things that support that. She has a collection of coloured pens, highlighters and notepads at the ready. When she is not keeping everyone on task, Fran enjoys running, binge watching Netflix and catching a basketball game (even better if it’s the Raptors!).
tradeshow and event specialist
Jaime has been in the trade show and events industry for the past 15 years mastering the balance between service, quality, and cost to provide customers with the highest value. From 9,000 sq ft booths to tradeshows as large as 900,000 sq ft. from venue selections to creating innovative renderings and activations, Jaime has developed rich relationships to make any vision possible. Her experience enables her to envision a project and come up with realistic strategies. Integrity and transparency are two core values she holds high with her clients which have earned her an in-demand reputation.
With a Bachelor’s Degree from the York University/Sheridan College Joint Program in Design (YSDN), Christine joined ODL in the summer of 2013 as a junior designer. Over the next few years, her keen eye, creative expertise, and strong organizational skills, helped propel her to the role of senior designer where she tackles client projects and assists with art direction and project management daily. She is a self-proclaimed Mouseketeer and ODL’s resident Disnerd (Disney nerd). Allan Martinez is her husband.
lead designer, UK
George graduated from Central Saint Martins in London, England with a BA in Art & Design. After working in-house for a couple of years in central London, George made the jump across the pond to join ODL in Canada. After taking on some valuable experience, and immersing himself in some Canadian culture (Timbits & Drake), George headed back to England to lead the new U.K. office.
Mathieu (A.K.A Matt) is a graduate of Humber College with an Advanced Diploma in Graphic Design. Before ODL, he interned as a Designer with Toronto clothing company “GFC”. Not only is Matt a sports enthusiast, but he prides himself on his fantasy sports teams, data analysis, and making awesome picks. In his spare time he designs album covers and apparel for local artists, all while managing and developing his own Clothing Brand “Careless Co.” He is a man who never says no to pasta!
Allan is a graduate of George Brown College’s Graphic Design program. In 2018, after years of working retail, and freelance designing on the side, he got his first shot at becoming a full-time graphic designer at ODL. His favourite thing to do is work on logos and click hundreds of times using the pen tool. Along with design, Allan has a love for comic books, toys, video games, sneakers and content creation. He also likes spending time taking pictures and hand lettering. He is ODL’s resident geek. Christine Martinez is his wife.